Virgin Media
The big analogue switch-off
The problem
The big analogue switch-off has already started, with phone companies moving from analogue to digital. So for businesses using this technology, the clock is ticking.
The solution
Our aim was to create an intriguing social media campaign to stop procrastination and generate reaction. The approach led to customers clicking through to a landing page with all of the information they needed to know about how their business could be impacted if they didn’t act soon.
The outcome
The campaign became a huge success and resulted in a 72% increase of customers signing up for tech consultations on the double.
